Improve Your Walmart SEO With 4 Strategies
Crush The Walmart SEO And Ranking Game With Us In 30 Days
Walmart is one of the largest online retail stores in the world, with millions of daily shoppers. Get in front of more of your potential customers by using our expert Walmart SEO Services. Let’s boost your visibility and conversion rate!
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Claim Your Free Walmart SEO Audit. There’s Nothing To Lose.
We’re A Team Of Walmart SEO Experts. Leave Your Walmart Optimisation With Us.
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We would love to help you with our bespoke SEO services. Pearl Lemon can get you ranking better for improvement in the long-run. Book a call today!
Our Walmart SEO Service Is One That Delivers Results
We get it – you’re a seller on Walmart that wants to boost sales. That’s why we’ve tailored our services to optimise your store and help you do just that. Our service includes but isn’t limited to:
Title & Bullet Optimisation
Your copy needs to be something that converts. Leave it to us to generate content that is relevant and engages.
We’ll fact-check the best Walmart keywords for your niche and generate a list for your store.
Our experts will provide comprehensive analytics to help you make informed decisions to improve your Walmart SEO ranking.
Our experts will ensure that your products are in sections that they actually belong to increase visibility.
We’ll highlight opportunities to gain a significant competitive advantage.
We’ll optimise your images and suggest the use of videos where relevant.
Some Of Our Clients
We'll Leverage Walmart's Search Algorithm To Boost Your SEO Rank
Optimizing Walmart stores is what we do – and we’re pretty good at it, too. We’ll cover all ranking factors to boost your visibility, relevance & conversions.
Here’s a secret: a wide variety of factors can influence Walmart’s search algorithm. Things such as the product title, key features and even your shipping choices can tip Walmart in your favor.
We fully understand the search algorithm behind Walmart.
Why Hire A Search Engine Optimisation Expert?
You sell on Walmart. And love doing it too.
Your ability to do so relies on the visibility and quality of your product listings.
From relevant keywords to effective product titles. Our team of Walmart search engine optimisation experts will ensure that your listings cover all the ranking factors.
We won’t just stop there. We’ll apply our e-commerce and conversion rate optimisation knowledge to boost your sales and make selling your products easier.
What Our Clients have said about our SEO Agency.
Here at Pearl Lemon, we can help your company grow.
Watch our Case Study videos
Talk is cheap, so we don’t just say what we can do – we can show you! Our SEO campaigns have a track record of not just ranking our client’s sites on page 1 of Google but much more besides. You can expect an improved user experience, more traffic, better conversion rates, increased brand awareness and more.
How important are reviews to my Walmart rankings?
Reviews are critical to a seller’s rankings on the Walmart platform. Reviews provide social proof and show that your product is as you have described it. The Walmart platform allows for two types of reviews: Retailer and customer product reviews.
Retail reviews focus on the service of the seller and how the product arrived. Customer product reviews focus on the item themselves and how they compared to the listing. Walmart will automatically send follow up emails to get a review…so you are left to focus on excellent service.
So, the more reviews you have, the more trustworthy your product is. This then garners more sales and in turn, better rankings.
What is Walmart SEO?
SEO is a term tagged to a platform with an algorithm that ranks users. This means Walmart as a marketplace platform is no different. For excellent Walmart SEO, you need a catchy title, a great image, and to write out the features in bullet points. All of these aspects impact your SEO within the Walmart algorithm.
How important is the image to my SEO rankings on Walmart?
Your image is very important to your rankings with the Walmart algorithm. Having an excellent image is key to appealing to the users. Your image should be clear to what the product is without accessories if they are not included, have a relevant background to the product, offer a 360 style view (so take a few different photos at different angles), and be high definition.
These factors will help appeal to the users more and in turn, push for more sales and with great sales come greater rankings within the Walmart algorithm.
What is a sales rank?
Sales rank is the amount of time between your item selling. The smaller the number, the better your product is selling. Ideally, you would like your product to have a sales rank of 1. If you are concerned with your Walmart sales rank, bring in the Walmart expert *cough cough us* to improve your Walmart SEO ranking
What about product attributes and my SEO?
Your product attributes help give correlating keywords and categories for that item. Product attributes allow filters to keep your product in the most relevant categories. If you are selling a 500 thread count, twin sheet set, then you will want to list that all in attributes. This means when people start filtering through sheets, then yours will come up for twin as size and 500 as thread count.
This means for your SEO, there is an increase in relevant sales. People looking for very specific products will be able to find your product. Those looking for general ones under any of the attributes also potentially allows you to be found then too—higher visibility…higher sales.
What is Walmart PPC?
Walmart PPC is using pay per click strategies for Walmart. This means you should likely bring in a Walmart PPC agency for your Walmart PPC management. Pearl Lemon is that Walmart PPC agency that can help you. We are both Walmart SEO experts and PPC experts, so we can ensure your listings and ads are fully optimised for users and bots.
How does Walmart use SEO?
Walmart uses SEO to rank its own products and the products of third party affiliates that list their products on the site. Walmart factors reviews, titles, keywords, descriptions and more for their SEO.
How can I improve my Walmart SEO?
Improving your Walmart SEO starts with improving your product listings. This means ensuring the title and description are accurate and keyword-focused. The images you use are representative to what the actual product will look like. A good idea may also be to book a call with some Walmart SEO consultants to guide you through the Walmart SEO process.
How do you rank up at Walmart?
To rank up at Walmart, you need to bring in a team of Walmart SEO experts to analyse and improve your product listings. Ranking up at Walmart means optimising your listings to be more keyword focused to be found by relevant searches, along with other changes, to ensure your listings are at the top of page one.
What is shelf description on Walmart?
The shelf description on Walmart is the part of your description meant to highlight three benefits of your product. Including these bullet points make it so there is a quick spot to scan by users to see what makes your product the best. Our team of Walmart SEO experts can help you crat the best shelf description for your Walmart listings.
Walmart SEO Services FAQs
Here are some frequently asked questions. If you have a question about our Walmart SEO service, we’ll be glad to answer it so don’t hesitate to contact us!
The Walmart SEO algorithm is tagged as a freshness algorithm. They employ an AI-based algorithm as a solution called Eden. This is meant to enhance the customer experience and to extract the most data as possible from all information gathered.
It is definitely in your favor to bring in some Walmart experts that know how to work with the algorithm to increase your sales rank.
SEO has a critical role in a potential customer finding your product. Good SEO regarding selling at Walmart means ensuring that the product includes product name, description, item attributes, key features, and an image.
With all of these points in mind, you need a Walmart content optimization agency to go over your listings and be sure everything is correct.
Walmart’s algorithm for product sales likes a handful of fairly specific things. The “perfect” title is often 50-75 characters in length, unique in wording, includes high attributes, product features, and colors.
The product description is a critical component to your listings on Walmart. This lets the users and the algorithm know what your product is and does/the purpose. Your description should read naturally and have enough of your keywords and variations to be clear to what the product is. Avoid keyword stuffing, though.
Although it is unknown how much delivery time is factored into the algorithm itself…delivery time has a major consumer impact. It has been found that sellers that offer 2-day shipping on their products can see up to a 900% increase in sales.
The algorithm does factor in sales though with ranking. The more your product is sold, the higher the ranking. So, by offering 2-day shipping, there is a greater ability to rise in the ranks.